Golf mixed with a great cause as Arnold Palmer’s Foundation continues the fight against children’s cancer; Arnie’s March Atlanta to take place on Tuesday, September 19 in tandem with Aflac Cancer & Blood Disorders Center.
The TOUR Championship, in collaboration with Arnie’s Army Charitable Foundation (AACF), announced this week that it will host the first-ever Arnie’s March Atlanta at East Lake Golf Club as the world’s best golfers return to compete Sept. 21-24 in Atlanta.
A great cause, as Arnie’s March Atlanta is built on the successful Arnie’s March Against Children’s Cancer, which takes place during the PGA TOUR’s annual stop at Bay Hill in Orlando. This event reinforces Arnold Palmer’s lifetime commitment to raise funds that help fight children’s cancer and support pediatric cancer research. The march aligns with the TOUR Championship’s efforts to support the local Atlanta community, with the Aflac Cancer & Blood Disorders Center being the primary beneficiary of the march.
Arnie’s March Atlanta provides an opportunity to recognize and honor children, families, hospital staff and supporters that are unified in the fight against cancer every day. On Tuesday, Sept. 19, fans can participate in the organized walk around East Lake Golf Club’s 15th hole. The designated walking course includes a trip around the triple-decker hospitality structure on the par-3 15th hole, which is accompanied by a picturesque view of East Lake.
“My dad would be really pleased to see Arnie’s March helping the children battling cancer in Atlanta,” said Amy Palmer Saunders, AACF Chairman of The Board. “He championed so many charitable initiatives throughout his life, but supporting children in their fight against cancer and other debilitating diseases was always a priority. I know he would be thrilled that boys and girls at the Aflac Cancer & Blood Disorders Center are benefitting from this march.”
Palmer had a storied history at East Lake Golf Club in the 15th Biennial Ryder Cup Matches in 1963. The United States team won that year with Palmer marking the last playing captain.
“We’re honored to be one of the first three PGA TOUR events after Bay Hill to hold Arnie’s March,” said TOUR Championship Executive Director Tom Clark. “Mr. Palmer is a huge part of history here at East Lake Golf Club as the last playing captain on the victorious U.S. Ryder Cup team in 1963. The march symbolizes so much of what we hold dear and is another great way that we can help to support our local community through Aflac Cancer & Blood Disorders Center.”
Arnie’s March Atlanta will be preceded by a series of on-site experiences whereby child patients from the Aflac Cancer & Blood Disorders Center can participate in activities at The Deck Fan Zone, including face-painting, bubble machines and live music entertainment. Additionally, child patients can pose for a photo at the Arnold Palmer Tribute area at the front gates of East Lake Golf Club.
To register for Arnie’s March Atlanta, please visit arniesmarchatlanta.greatfeats.com. There is a $10 online registration fee. On-site registration begins at 4 p.m. with the march beginning at approximately 5:30 p.m. at The Deck overlooking the Practice Range. The walk will include a view of the 15th and 14th greens as well as East Lake itself, before concluding back at The Deck.
Proceeds will benefit the Aflac Cancer & Blood Disorders Center, with the goal of advancing innovative research projects aimed at better understanding and treating childhood cancers, as well as providing a myriad supportive care programs that help make cancer treatment a little bit easier for young patients and their families. Come out and walk to help kids and honor a champion.
