Following a successful pop-up in 2020, Glossier is thrilled to be returning to Ponce City Market. This will mark Glossier’s sixth store opening as the brand continues its retail expansion across the country.
Glossier Atlanta will feature the iconic design elements fans of the brand have come to love and expect, like the innovative wavy-design product testing tables and You Look Good selfie mirror. Glossier is taking inspiration from local landmarks and culture to put a unique, locally-inspired twist on the space.
Influenced by both Glossier You Solid and Atlanta’s High Museum of Art, Glossier’s Ponce City Market location features smooth lines and undulating curves. The space has been designed with no 90-degree angles, and instead includes a series of curved passageways to help inspire discovery.
The store will showcase what’s unique about the brand.
Accompanying Glossier’s well-known light pink is a playful and bright red that is threaded throughout the store. The red, which pays homage to Atlanta’s own Coca Cola, is carried through to the brand’s exclusive store merchandise, a Mini Beauty Bag, that features two shades of red. For each bag sold in-store, Glossier will be donating $5 to The Women’s Entrepreneurial Opportunity Project, Inc. (WEOP), which fosters the economic advancement of women of color who are self-employed and small business owners through education, resources, and professional networks.