ESPN announced today that multi-platinum, seven-time GRAMMY® Award-winning Top Dawg Entertainment recording artist, Kendrick Lamar, will be the musical performer for the inaugural College Football Playoff National Championship Halftime Performance from Atlanta’s Centennial Olympic Park on Monday, Jan. 8, 2018. The special performance is a free, non-ticketed event in the park, just outside Mercedes-Benz Stadium, where the game will be played. Lamar’s performance will be integrated into halftime of ESPN’s telecast of the College Football Playoff National Championship Presented by AT&T.
“Having the opportunity to perform at halftime of what will surely be the best game of the year between two deserving universities is truly an honor,” said Kendrick Lamar. “Thank you, ESPN, for having me be the first halftime performer ever at the College Football Playoff National Championship.”
The CFP National Championship kicks off Monday, Jan. 8, at 8 p.m. ET on ESPN.
King Kendrick at COP for #CFBPlayoff. Can't. Wait. https://t.co/j8T2j88Gre pic.twitter.com/QEHlTqNAe3
— Centennial Park (@centennial_park) December 19, 2017
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